All the informations put on consumer products of today regarding product declarations, contents and expiry date etc are only useful informations - if being readable in a clear way. In certain cases the size of the letters / information given, makes it difficult to read… That is the background and reason of the invention and development of the magnifying glass for shopping carts called “EIWAL” done by Mr Heinz Münge in cooperation with the Swiss injection moulder Edwin Biro Bishof A.G. and us at Polykemi. Now everybody with limited eyesight – senior citizens, diabetics and with allergies can see and read the information on the package when going to the grocery store. As an example COOP Switzerland has recently ordered 120.000 magnifying glasses for their shopping carts.